All on Oodls
Are you fed up of the use of the overused and equally overpriced stock photography and as such looking for an alternative? Should it so be that you are among those tired of such, then it may just be time good enough for you to consider Oodls as an alternative for the time. Read on herein and discover more.
By and large, Oodls is one company that is born with a mission to get consumers of stock photography, an alternative to the common and rather expensive stock photos that we happen to be so accustomed to. The one peculiar feature with Oodls is in the fact that they actually happen to be doing this with the use of quite highly engaging user-generated content from Instagram, one of the largest community of creative minds available online. Check the following out for an idea on some of the basics that you need to know on their history and background.
The beginnings of this company and the idea behind their formation actually started way back in the year 2015 in Edinburgh. Back then, the founder and the CEO of the company, Oodls, was employed and working at a digital agency. One experience at one project in her work there remains what much is attributed to in so far as the concept of Oodls came through. It was a Father’s Day campaign and she was struggling to find some original images for the campaign from the images from the traditional stock photography libraries online. Thanks to her frustrations, thoughts went towards what it is that it takes to find and actually license real content from real people. This is actually the very inspiration that was followed on to come up with Oodls. Ordinarily as it is with any other, the journey hasn’t been easy but with the toughness in it, Oodls has evolved to what it is today.
Actually, to this point in time, Oodls can be said to be well on their way to achieving their mission. By and large, at Oodls, you will see a team that employs some of the latest technologies that come around in this field and some of these are such as AI, machine learning and as well the old and trusted human effort. By and large, with such efforts and procedures, you can be sure that they will be able to find such high quality content from the most talented Instagrammers across the globe that would be as ideal for any business irrespective of size.